Cabela’s Shares Passion for Outdoors with Agency Residents


Cabela’s — referred to as the “World’s Foremost Outfitter” — plays an integral role in helping local and regional nonprofits with a variety of services, said Daniel Beraldo, the Springfield store’s retail marketing manager. “Cabela’s works hard at building partnerships with groups sharing the same passion for the outdoors and is focused on getting new beginners experiences they can utilize and share with others,” Beraldo said. “Our outfitters and partners work together with our community to help provide guidance and additional support.” ShelterCare was recently awarded Cabela’s 2013 Outdoor Fund Grant as well as the 2013 Campfire Award. Both will help with a variety of services, including providing outdoor experiences for ShelterCare residents. The Campfire Award consisted of a banquet dinner and auction in October.

Combined, both efforts raised more than $5,000. In early November, the company took five ShelterCare families to Winchester Bay for a coastal crabbing trip. Parents and kids, ages 6-14, attended. Along the way, the group stopped by an elk viewing area, flew kites, cooked hot dogs on the pier, played games and learned how to crab. All of the families went home with cooked crab. “Cabela’s chose ShelterCare because they had an immediate need for outdoor activities for members in their programs,” Beraldo said. “Having the products and expertise to assist, we knew we could provide the support needed to help kickstart a healthy and fun lifestyle enjoying the great outdoors.” The trip was in-line with the company’s mission, Beraldo said. “Whether it’s experiences in the store or off-site, we value our commitment to our community and our goal to provide legendary experiences,” Beraldo said. “As founder Dick Cabela stated, ‘We sell fun.’ We sell fun and we have fun!”

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