Alliance Insurance Group: A ShelterCare Partner From the Beginning

Alliance Insurance Group is a commercial insurer serving for-profit and non-profit businesses. Alliance writes the commercial insurance for ShelterCare, including property, professional liability, business auto, directors and officers liability, and umbrella coverage.

In addition to helping the agency get the broadest coverage possible at the least expensive price, AllianceAlliance generously supports ShelterCare through donations and sponsorships. Most recently Alliance helped sponsor our “I ShelterCare About Homelessness” campaign, which raised more than $62,000 to help people in crisis keep, recover and stabilize their housing.

Ron Crawford is Alliance’s vice president. He has managed the ShelterCare account for more than 30 years. Prior to his role with Alliance, Ron was owner and president of Smith & Crakes, an independent agency in Eugene that has written ShelterCare’s insurance since it was founded in 1970. Smith & Crakes merged with Alliance Insurance Group in 2013.

Giving back to the community is an important piece of the company’s philosophy, Ron said. Alliance Insurance Group established the Alliance Cares Committee to help focus the company’s philanthropic efforts. ShelterCare is among Ron’s favorites, but Alliance generously supports many local nonprofits.

“I have a great passion for nonprofits, especially those involving the homeless,” Ron says. “I love ShelterCare because they are able to help families.”

Ron also knows someone who has directly benefitted from ShelterCare’s Uhlhorn program, which serves people who have survived a brain injury. “He loves it there. It is his home; Uhlhorn has given him pride and independence, and provided peace of mind to his family.”

To learn more about Alliance Insurance group, its services and community involvement, visit

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